The logo itself tells the story of EGO's DNA: as the sun is at the centre of the solar system, around which all the planets rotate, at EGO the focus is the host from which all products and services are based.
Each circle represents at the same time, a planet, a colour, a quality, a personality, each one unique and different.
Orange is the sun that represents energy, dynamism, warmth, masculine character.
Green is the earth, solid, reliable, fluid, more feminine in character
Pink is the mutable, creative moon, bearer of change
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